ABOUT MATT

If there is one thing Matt Price has learned after 25 years in the corporate space, it’s that leaders cannot thrive if they are struggling with unresolved fear, insecurity, or shame.

If these things are holding you back from being the best leader you can be, Matt can help – because he’s been there, too.

At 25, he was running his own State Farm agency and fast-tracked for a leadership position. He helped 200 people maximize their talents and excel in their careers, but he couldn’t help himself. He was stressed out, burnt out, and hid his fears at work for almost 20 years–until it almost killed him. 

It was only after getting hit by an 18-wheeler on a dark, snowy highway, that he knew he needed to change; his family and team deserved it. As a result, he dedicated his life to pursuing authenticity, vulnerability, and resiliency. To show up as a true leader, there is no other option. 

That’s why he created the Priceless Coaching System and his “Action Cures Fear” framework. The best leaders bring their whole selves to work and empower others to do with same. True leadership is authentic leadership. 

Through Matt’s coaching, workshops, and presentations, he helps individuals cultivate their authentic leadership styles through honesty, vulnerability, accountability, and resiliency. 

He currently lives in Reno with his wife, daughters, and dogs. 

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